Mount Stewart Visitor Centre
The National Trust, Northern Ireland
Interpret Ireland and Heritage Council Award 2002.
The brief was to create a five-year development plan to attract new membership to the National trust and increase visitor numbers at the Mount Stewart site. Research concentrated on an analysis of target audience and the public perception of the National Trust.
The Five-Year Master Plan was completed in November 2001.
First phase implementation was completed by Scroope Design in March 2002.
The profile of the National Trust Northern Ireland Region rose within the community and the wider organisation.
As a result of these commercial successes funding was granted for implementation of subsequent phases.